This website uses cookies
We use cookies to personalize content and ads, provide social media features and analyze our traffic. By accepting, you agree to our cookies and privacy policy.
Motivate and engage teams to make the Black Friday period truly the best selling period of the year. And all this alongside a year with several challenges faced, which the teams were already overcoming.
After a lot of research, brainstormings, Bliss team meetings and, of course, liters of coffee…The strategy created was to focus on the extra energy that everyone has when they are in the final stretch and the podium is visible.
This is how the campaign motto was born:
“Speed up, it’s Black”
With an entire scenography developed to create an atmosphere of racing, pit stop, energy, vibration and achievement. And so Dell was invaded by the Acelera spirit that is Black.
– Totems;
– Exclusive food;
– Balloons and banners;
– 1000 customized t-shirts;
– DJ;
More than 600 people reached, during 5 days full time, with activities and actions morning, afternoon and night.
Breakfast for the opening of Black Friday, with a “Pit stop” island for champions. More than 3,000 snacks distributed, two lunches and 01 dinner prepared exclusively for employees.
Prizes distributed every day, 3,500 handbooks printed with Black Friday promotions.
This was a Black Friday that accelerated from start to finish, guaranteeing the podium in sales ; )
We use cookies to personalize content and ads, provide social media features and analyze our traffic. By accepting, you agree to our cookies and privacy policy.