CASE STUDY

DELL

Special Day - Bet Big

|  Special Day - Bet Big

THE CHALLENGE

Create a theme that would engage everyone in a celebratory atmosphere — and nothing fits better than Las Vegas, the city that never stops, full of music, lights, shows, and excitement.
To welcome everyone, an Elvis Presley tribute singer, the king of rock ’n’ roll.
In addition, the slogan “Bet big and win all your dreams” encouraged everyone to think big, after all, achievement is within everyone’s reach.

THE RESULTS

More than 500 participants;
8 hours of event, with two Las Vegas-style shows: an Elvis tribute and a magic show.
Planned activities:
– Set design with totems of Lady Gaga, Elvis, Elton John, and Britney Spears
– Freshly prepared food with delicious hamburgers
– Electronic games
– Photo booths

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