CASE STUDY

Dell

ISG Dell kicks off at Arena do Grêmio.

|  ISG Dell kicks off at Arena do Grêmio.

THE CHALLENGE

The World Cup atmosphere swept through Dell’s ISG sales team, and BlissXP had the honor of bringing this team together in a high-profile setting: the Arena do Grêmio.
It wasn’t just an alignment meeting. It was a moment to wear the jersey, feel the energy of the stands, and understand that, in the technology market, every solution is a goal and every partnership is a masterstroke.

THE ACTION

What happened on this historic day:
Total Immersion: The team literally took to the field, experiencing what it’s like to play in the major leagues.
Tactical Content: Sharp strategies with a total focus on performance and delivery.
Wearing the Jersey: The energy of a united team, ready to face any challenge and dominate the sales championship.

THE RESULTS

Customized t-shirts featuring the “We Are ISG” sales campaign theme. An arena tour, including visits to the locker room, press box, and the field, a photo with the Copa Libertadores trophy, concluding with a Happy Hour and a rock concert!

OTHER CASES STUDIES